Innovation in tourism requires higher awareness and capacities
Representatives from public and private sectors were gathered in InnoXenia Café 3. Participants discussed and shared the difficulties of this sector. They provided concrete proposals that will be part of the Strategic Innovation Tourism Agenda being developed in the framework of InnoXenia project.
TIRANA - Tourists’ demands and behaviors are constantly changing. In order to cope with these changes, the Albanian Development Fund, through the implementation of the InnoXenia project, aims to improve abilities to put innovative products, processes and services to use, in order to enrich the tourism offer.
In this framework, a discussion forum was held in Tirana with the main stakeholders in the tourism sector. The forum was in the form of a Work Cafe in which public and private sector participants discussed and shared the difficulties of this sector. They provided concrete proposals that will be part of the Strategic Innovation Tourism Agenda.
InnoXenia, entirely dedicated to innovation in Tourism in the Adriatic-Ionian region, is a project funded by the European Union through IPA funds. The Albanian Development Fund is the representative institution for Albania. Other participant countries in in this project are Greece, Italy, Albania, Croatia, Slovenia and Bosnia and Herzegovina.